Nike Air Jordan

The Nike Air Jordan from the current collection for men.

Michael Jordan is still considered the best basketball player of all time. Nike dedicated him a shoe in 1985. When whatever a new version in the stores comes – even the gestandensten men expire in order shoe hysteria.

Mid-1980s shortly before the ruin standing sporting goods manufacturer Nike, you simply put the remaining remaining budget Jordan in the at that time still relatively unknown basketball player Michael. This was a product, that hit like a bomb. Today, the Air Jordans are among the most worn basketball shoes in the world. We can say that Michael Jordan Nike saved from ruin.

Nike Air Jordan – the Sneaker with the Jumpman

The third version, Air Jordans were designed by Nike designer tinker Hatfield, who has developed also the legendary Air Max. He was also, who brought the Jumpman on the shoes, which is until today the iconic sign. The Jumpman, which of course is Michael Jordan in action, became so famous that it was printed on T-Shirts, bags and sweaters. This has not changed to this day.

How Michael Jordan with his Nikes Rebelled

With his first shoes, Michael Jordan triggered a scandal in the NBA. On the pitch, it was still mandatory to wear white shoes in the 1980s the rumours. Jordans shoes were however black red. The NBA was too colorful in the truest sense of the word and imposed Michael Jordan a penalty of $5,000 per game. No problem for the increasingly popular star. He just ran the money and still ran with the sneakers on the field. There could have been no better advertisement for the desired target group. The run on the Air Jordan was born.

If Men Fight to Shoes

Christmas 2011 came a new version of the Air Jordan in the sport shops, riots broke out in stores and malls worldwide. In Seattle, fans beat so violently to the shoes that police used batons and pepper spray had to move to get the situation under control. Because some Nike the number had squeeze artificially its new models, to make the hype even greater.

More Facts about Nike Air Jordan

The Air Jordans are unique in the history of the sneaker and will probably remain so. Many of Jordan’s are birthday presents and be brought out often on 17 February, the birthday of Michael Jordan. And because of the great basketball players so closely associated for many years with Nike, he is called also “his Airness”. Michael Jordan’s man, sportsman and brand at the same time. He does this so believable that he is comparatively rarely criticized. Because actually taking an excessive commercialization in the long run evil athletes. That Michael still still remained sympathetic and even today is still Jordan, speaks for its uniqueness.

Gallery

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